The goal of the business clinic was to provide the manufacturers and processors from the agricultural sector counselling in the field of marketing and sales, introduction of standards, technology of food production and access to new markets.
At first, out of a total of four planned business clinics, it was attended by 26 representatives of agribusiness (companies, cooperatives, managements), which through direct inquiries to advisers in these areas could get specific answers, but also suggestions for the future successful operations.
The clinic was designed in two parts. In the first, plenary part, the experts from above-mentioned fields had the opportunity to present themselves to agro-businesses in the area of their expertise, and to go through the topics of common interest. In the second part of the clinic, the experts had gotten separate locations for direct counselling with small groups of agribusinesses or for “one-on-one” counselling. Groups were formed based on the interests of single participants for specific areas of expertise.
Also, interested entities applied for additional consultation in these areas of expertise.
The business clinic is one in a series of activities USAID/Sweden FARMA II project, which is implemented to improve market opportunities and connections for manufacturers and processors from the agro-food industry.
The implementers of this activity are the Regional development agency for the region of Central BiH – REZ Agency and Association of citizens “NEŠTO VIŠE”.
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